PRIVACY POLICY

Effective date: September 1st, 2025

Brickell Clothing LLC (“Brickell Clothing,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit therealbrickellclothing.com (the “Site”), place an order, or otherwise interact with us (collectively, the “Services”).

By using the Services, you agree to the practices described in this Privacy Policy and our Terms of Service. If you do not agree, please do not use the Services.

1) Who we are & platform provider

Brickell Clothing LLC operates the Site and is the controller of your Personal Information. Our store is hosted by Shopify Inc., which provides the e-commerce platform. Your data may be stored through Shopify’s data storage, databases, and the general Shopify application. For details on Shopify’s privacy practices, please see: https://www.shopify.com/legal/privacy.

You can contact us at therealbrickellclothing@gmail.com or through our Contact page.

2) What we collect

We collect information that identifies, relates to, describes, or could reasonably be linked to you (“Personal Information”). The categories we may collect include:

  • Identifiers & contact info: name, email address, billing and shipping address, phone number.

  • Commercial information: order history, products viewed, items in cart, returns/exchanges.

  • Payment info: payment method details (processed by our payment providers; we do not store full card numbers).

  • Device/technical data: IP address, cookie identifiers, browser type, device type, operating system, referral URLs, pages viewed, and timestamps.

  • User content & communications: messages you send us (e.g., customer service, reviews).

  • Marketing preferences: your opt-in/opt-out status for email/SMS marketing.

  • Approximate location: inferred from your IP address.

We collect information directly from you (e.g., at checkout or newsletter signup), automatically via cookies and similar technologies, and from service providers and partners that help us operate the Services (e.g., Shopify, analytics/advertising vendors).

3) How we use your information

We use your information to:

  • Provide the Services: process and fulfill orders, arrange shipping, provide invoices/order confirmations, facilitate returns, and operate the Site.

  • Customer support: respond to questions and requests.

  • Personalize & improve: analyze usage, fix bugs, improve our Site, and develop new features/products.

  • Marketing & ads (with your consent where required): send newsletters or promotional messages; show relevant ads on our Site and third-party sites.

  • Security & fraud prevention: detect and prevent fraud, abuse, and security incidents.

  • Compliance: comply with legal obligations, our Terms, and enforce our rights.

Legal bases (GDPR/UK GDPR): performance of a contract; your consent; legitimate interests (e.g., Site security, analytics, marketing to existing customers); and compliance with legal obligations.

4) Cookies and similar technologies

We (and our partners) use cookies, pixels, and similar technologies to operate the Site, remember your preferences, keep your cart, perform analytics, and personalize ads. You can control cookies via your browser settings. Note that disabling cookies may affect Site functionality (e.g., cart/checkout).

Common categories we use:

  • Strictly necessary (e.g., Shopify cart/checkout)

  • Performance/analytics (e.g., traffic and usage)

  • Advertising/retargeting (to deliver relevant ads)

5) How we share information

We may share information with:

  • Service providers / processors: e.g., Shopify (hosting, checkout), payment processors, fraud prevention, shipping and fulfillment, email/SMS tools, analytics, and advertising partners—only to perform services on our behalf.

  • Advertising & analytics partners: to measure performance and (where permitted) provide targeted advertising.

  • Business transfers: in connection with a merger, acquisition, or asset sale.

  • Legal & safety: to comply with law, protect our rights, or respond to lawful requests.

We do not sell your Personal Information for money. Some U.S. state laws define “sale” or “sharing” to include certain targeted advertising and analytics—see Section 9 for your choices.

6) Payment processing

Payments are handled by our payment providers (e.g., Shopify Payments or other options available at checkout). These providers receive the information needed to process your payment and are responsible for their own privacy and security practices.

7) Data retention

We keep Personal Information for as long as necessary to provide the Services and for legitimate business purposes (e.g., tax, accounting, legal compliance, fraud prevention), unless a longer retention period is required or permitted by law. Order information is typically retained for our records unless and until you ask us to delete it, subject to legal obligations.

8) Children’s privacy

Our Services are not directed to children under 13 (or the age of digital consent in your jurisdiction). We do not knowingly collect Personal Information from children. If you believe a child has provided information, please contact us to request deletion.

9) Your choices & rights

Email/SMS marketing

You can unsubscribe from marketing emails by using the “unsubscribe” link in the email. For SMS, reply STOP to opt out (message and data rates may apply). Transactional messages (e.g., order updates) may still be sent.

Cookies & targeted ads

You can adjust browser settings to block/limit cookies. To limit interest-based ads, visit:

U.S. state privacy rights (CA, CO, CT, VA, UT and similar)

Depending on your state, you may have rights to request access, correction, deletion, portability, and to opt out of sale/sharing or targeted advertising and certain profiling. To exercise a right or appeal a decision, contact us at therealbrickellclothing@gmail.com or via our Contact page. We will verify your request consistent with applicable law and will not discriminate against you for exercising rights.

EU/UK data subject rights

If you are in the EU/UK, you may have rights to access, rectify, erase, restrict or object to processing, and data portability. You may withdraw consent at any time where processing is based on consent. You may also lodge a complaint with your local supervisory authority.

Do Not Track

Because there is no consistent industry standard, our Site does not currently respond to browser “Do Not Track” signals.

10) International transfers

We are based in the United States and may transfer, store, and process your information in the U.S. and other countries where our service providers operate. Where required, we rely on appropriate safeguards for such transfers (e.g., Standard Contractual Clauses approved by the European Commission/UK ICO used by Shopify and certain providers).

11) Security

We use reasonable administrative, technical, and physical measures to protect Personal Information (including relying on Shopify’s security for hosting and checkout). However, no method of transmission or storage is 100% secure.

12) Links to other sites

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites. Please review their policies.

13) Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The “Effective date” above reflects the latest version. Changes take effect when posted on this page. Your continued use of the Services after changes constitutes acceptance.

14) Contact us

Questions about this Privacy Policy or your data?